Oh please.
I doubt they give a crud about the face. It's more a case of "ooohhh boobs".. And then their minds start to meander off into, well, I am sure we all know what happens after that.
Those men probably are interested in the perfect package. And while they may think the women in the magazine are the perfect package, do the majority agree?
For example, my husband thinks Anna Nicole Smith was hideously ugly and a "beast", yet she appeared in Playboy and therefore, should we assume she was the object of sexual desire for the majority of men? We can ask all the men we know what they think of Anna Nicole Smith and what do you think they will say? I know all the men in my acquaintance agreed with my husband, does that mean they exist outside the norm? Do all men view Anna Nicole Smith as being beautiful and appealing?