Here is what needs to happen: Step 1. Revoke all broadcast licenses from Sinclair Group.
The Obama administration learned, once upon a time, to be very, very careful about saying certain things. The actual point was that ABC, a beneficiary of the free broadcast license, was supposed to avoid outcomes like it got tangled up in with a revisionist TV movie about 9/11, but apparently everyone who had a chance to make the obvious point about a presidential administration referring to that broadcast license in in virtually any disapproving context failed to prevent an utterance that, while technically was not incorrect, really riled many people's sensibilities.
The American news industry is, above all else, an industry. It is a capitalist endeavor that will protect even FOX News' make-believe as long as possible according to a mythical sacred cow of free press. To wit, if the former male escort recruited to softball the Bush administration and campaign against Democrats in the White House Press Room had been a credentialed FOX News employee instead of a rush job credential for a genuine fake news agency, other reporters would have stood up for him instead of disdained how he mocked their profession; that is, the problem wasn't the politiciking, but the denigration of credentialing in handing out this particular pass.
And we were told. Really, Rob Corddry made the joke in 2004, and the one and only Jim Lehrer affirmed in 2007, actual truth is not a reporter's job. And why? Well, now we have "reporters" who toddle over to an important person, who tells them something, and then they toddle off to find another important person, who disagrees and tells them something else, and the point of what is actually true turns out to be someone else's job. That is, the reporter tells you, "This person said this," and, "That person said that." But what is actually accurate? Investigative reporting is investigative reporting, but in between are questions of depth, and a cottage industry of "fact checkers" who are nonetheless given to political priorities.
There will come a point when it becomes clear, for instance, that "both sides", are not the same, but I also think that discussion inevitably finds itself beyond the pale, or, at least, in the dangerous territory of setting a standard that should not be directly tested.
To wit, people won't necessarily notice when nobody burns down every last Sinclair newsroom. And, really, it should not come to pass that when a particular public figure dies of heart disease or whatever eventually kills him, anyone should make the point that at least he was allowed to die on living terms instead of being gunned down in the street as an act of vendetta. That is, some things ought remain unsaid.
Too bad that menacing "cancel culture" we hear about isn't really in effect; then the market would just boycott and shun known Sinclair alumni for the sakes of journalistic integrity and general public decency. But the news industry is, above all else, an industry. Ratings, and their translation to dollars, are the only known principle, and only common language, of the news industry.