So this religious leader who is part of 10% of Muslims used his revolution and all his suppression methods to force people to act like that?
No, he ordered his own subordinates (military, intelligence, political and otherwise) to act on such a basis, while exorting his tens of millions of citizens (including millions of devout followers), and millions of other sympathetic believers around the world, to do likewise.
He was not without real influence and power, both official and unofficial.