An interesting study that links prosocial behaviour to religiosity:
Comments??
reference:
1. A. F. Shariff, A. Norenzayan, Psychol. Sci. 18, 803 (2007)
2. J. A. Bargh, T. L. Chartrand, Am. Psychol. 54, 462 (1999)
We have proposed that the cultural spread of religious prosociality may have promoted stable levels of cooperation in large groups, where reputational and reciprocity incentives are insufficient. If so, then reminders of God may not only reduce cheating, but may also increase generosity toward strangers as much as reminders of secular institutions promoting prosocial behavior. These hypotheses were supported in two anonymous economic game experiments, one with a sample of university students and another with nonstudent adults
Implicit activation of God concepts, relative to a neutral prime, increased offers in the one-shot, anonymous Dictator Game, t(48) = 2.47, P = 0.02, SE = 0.81, d = 0.71. (27). Priming secular concepts indicating moral authority had a similar effect, t(48) = 2.29, P = 0.03, SE = 0.82, d = 0.67. The results showed not only a quantitative increase in generosity, but also a qualitative shift in social norms. In the control group, the modal response was selfishness, a plurality of players pocketed all $10. In the God group, the mode shifted to fairness, a plurality of players split the money evenly (N = 75). It remains to be seen, however, whether these effects would occur if the recipient was clearly marked as an outgroup member.
Thoughts of God, activated without conscious awareness (2), thus caused greater generosity between anonymous strangers. One explanation for this finding is that the imagined presence of a morally concerned supernatural watcher reduced the anonymity of the situation and heightened prosocial reputational concerns, thereby increasing prosocial behavior. Alternatively, it is possible that thoughts of God and thoughts of charity or benevolence are cognitively associated; thus, priming the former concept increased behavioral tendencies consistent with the latter (1). This explanation, however, begs the question as to why God concepts are mentally associated with charity in the first place. These alternative explanations await further experimental investigation.
Comments??
reference:
1. A. F. Shariff, A. Norenzayan, Psychol. Sci. 18, 803 (2007)
2. J. A. Bargh, T. L. Chartrand, Am. Psychol. 54, 462 (1999)