http://straitstimes.asia1.com.sg/world/story/0,4386,197732,00.html
Wel well well
It's only a minor step.....but i doubt all the companies will be so drastic unless action is brought up against them.
Wel well well
Kraft promises healthier food products to fight obesity
The US' largest food maker will draw up nutritional guidelines for all its products, use better recipes and cut serving sizes
CHICAGO - Kraft Foods Inc says it will rethink some product recipes, reduce portions in some single-serve packages and encourage healthier lifestyles to help combat obesity.
The firm, the biggest food manufacturer in the United States, also announced that it would no longer market its products in schools and try to limit sales of certain products in school vending machines.
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Some observers saw the move as a first defence against lawsuits as consumer plaintiffs worried about their health shift attention from cigarettes to Big Macs and even Kraft's own Oreo cookies.
As industry leader - maker also of Ritz crackers, Kool-Aid, Jell-O and Oscar Mayer lunch meats - Kraft could drive rivals to take similar action. It said it was responding to rising obesity rates around the world.
'We recognise we have a role to play since food is part of the equation,' said company spokesman Michael Mudd.
'Kraft wants to be part of the solution.'
It's only a minor step.....but i doubt all the companies will be so drastic unless action is brought up against them.